- Cynthia
- Lynette
- Trudy
- Xuan Hong

A Process-Site to our Studio Project4
With updates on our progress and researches ~!

• 10 February 2008
• 17 February 2008
• 24 February 2008

# IceBox # Stilloading # Fourlah # OddOneOut # Arabesique # CottonMalt # FebruarySkies # FY^2 # TheNullGroup # 3-Zai # ThinkThinkTang

Proposal: Phantasy Land

Come into a land, where things are alive!

Category:

Browser Based Design

Framework:

Target User: friends

Selling Points:

Fun & Interesting Navigation: Game style

A Small world of ours

Showcasing our Portfolio

And our Everyday Life

How it works:

Using keyboard control

To manipulate the character in the Phantasy World

To navigate around the browser

When character walk in front of a building, which is a link,

It would start to tween

To enter and look at the details, press ENTER

We would be combining PHP and Flash.

LASTLY.... before we end this


WISHING EVERYONE A
HAPPY
VALENTINES DAY !!! :D

IF ...
our concept is approved.....


more things would be coming your way!

THINGS WE NEED TO
TAKE INTO CONSIDERATION:

-Selling POint?
-Purpose OF it?
-HOw user feel after it?
-In what way we want users to be impacted after using this application?
-What kind of impact they'll receive?
-Why we need to convey this message to them?
-Why these adults would be interested?
-Why must we have this theme of COMING ALIVE?
(how does we get the message through?)


more......

Further discuss for Ideas!!!!
DISCUSSION IN PROGRESS ~!!!!!


EDIT:
FANTASY ? FANTASY....... FANTASY !!!!!
"Have you ever wonder if your static
boring surrounding would come to life?"


Thats how our idea came about...
Targeting working adults


SURROUNDINGS :
examples........
lounge, kitchen, cubical, working environment...... blah!

PURPOSE:
Know the different personalities in their
companies (surroundings) that would
bring about breakthrough for their company

AIM:
Induce fun and imagination to their surrounding!

---

SCENE/metaphor: Desk
Each Animated Objects on the desk top
would represent each personas in
TEN FACES OF INNOVATION.


RESEARCH:
TEN FACES OF INNOVATION

INITIAL IDEA
REJECTED !!!!!!
T______T

ROUGH IDEA/CONCEPT
We started with the idea of imaginary friends
cause of our Group name, Phantasy...Phantom/Fantasy

Phantom, meaning illusion
so from illusion,
we brainstormed into the idea of an imaginary friend,


and that lead us into the idea of having a friend on com.
and that brings the birth of the idea our very own entertainment pet.
Currently we called it MOMO
[Monster type pet friend. "MO" extract from Monster. thus, MOMO]

Fantasy, something surreal.
We wanted the graphics to be dark and stylized.

So we would base our graphic research on
Tim Burton, Ken Turner, ugly dolls, puppetry and the Skelewags.

Being all pink, princess-cy and fairytale-like isnt what we are going for,
'cause we want to break away from the conventional style for fantasy

MOMO the imaginary friend is a application
MOMO is someone that we can send over to
friends and family to give them some entertainment.
They can use weapon on MOMO, box MOMO,
give tender-loving-care to MOMO or watch MOMO perform.
And we want to bring digital presents up another level of interactivity.
They can only have one MOMO at a time on screen.

When you discard it, it would go to the adoption center.
And it would go away after one week.
It will run away if you ignore it.

CONSTRAINTS
- Restricted to screen size
- Internet connection

AIM
- build bonds
- entertainment
- take a break


TARGET AUDIENCES
- Primary: Com users
- Secondary: Entertainment purposes


CURRENT SITUATION
- Time spent on computer's rather static (no life)
(exclude gaming)
- Boring "computer" life (still desktop)


VALUES
- "Tamagochi" concept on computer
- Entertainment

BROWSER BASED DESIGN


GROUP NAME: PHANTASY
Combination of "Phantom" and "Fantasy"

Phantom: Optical illusion; an appearance or illusion without material substance.
Fantasy: Imaginative, surreal, unnatural events or characters.

testing :)